Below we look at both the pros and cons of using outdoor advertising for your brand or business.
Advantages of outdoor advertising.
Pros of outdoor advertising.
Once an advertisement board is installed at a place it usually remains there for a fairly longer period.
Ninety five percent of the time either the message or the audience is in motion.
Advantages of outdoor advertising.
With proper placement a broad base of exposure is possible in local markets with both day and night presence.
It can be displayed at a place where best impact can be created.
Outdoor advertising is a glance medium.
At best it can only draw 2 3 seconds of a reader s time.
Outdoor advertisements are the best medium to inform the moving population.
Advantages of outdoor advertising.
Wide coverage of local markets.
Outdoor advertising offers a number of advantages.
It is less expensive.
Look at some more benefits of outdoor advertising which helps advertisers to conduct a successful marketing campaign.
With the help of outdoor advertising you can.
Disadvantages of outdoor advertising.